Opening – September 6 | Sessions – September 7 | Sessions – September 8
PROGRAM
A Content Marketer’s Guide to Social Media and Search Strategy
Thursday, September 8 – 2:00 PM
Confused about how you can develop content that will work with your social media and search engine optimization strategy? Well search no more. Lee Odden, one of the leading experts in the world on social media and search, will take a deep dive into content marketing for search and social. By the end of the presentation, you’ll be armed with a “how-to” process that will work in any size organization.
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SPEAKER
Lee Odden
CEO, TopRank Online Marketing
Lee Odden is the CEO of TopRank Online Marketing, a digital marketing agency specializing in customer acquisition and engagement consulting services. His SEO, Social Media & Content Marketing expertise has been tapped by large brands HP & McKesson as well as emerging brands Marketo & StrongMail. Odden has been cited for his search marketing expertise in The Economist, Fortune & DM News as well as top Online Marketing books “Content Rules” and “Marketing in the Age of Google”. He is active on the social web with substantial communities on Facebook, Twitter and over 46,000 subscribers on his Online Marketing Blog. A sought after speaker, Odden regularly presents at industy conferences in New York, London & Hong Kong.
Back to September 8th Agenda
Content Marketing Institute
Opening – September 6 | Sessions – September 7 | Sessions – September 8
PROGRAM
A Content Marketer’s Guide to Social Media and Search Strategy
Thursday, September 8 – 2:00 PM
Confused about how you can develop content that will work with your social media and search engine optimization strategy? Well search no more. Lee Odden, one of the leading experts in the world on social media and search, will take a deep dive into content marketing for search and social. By the end of the presentation, you’ll be armed with a “how-to” process that will work in any size organization.
______________________________________________________________________
SPEAKER
CEO, TopRank Online Marketing
Lee Odden is the CEO of TopRank Online Marketing, a digital marketing agency specializing in customer acquisition and engagement consulting services. His SEO, Social Media & Content Marketing expertise has been tapped by large brands HP & McKesson as well as emerging brands Marketo & StrongMail. Odden has been cited for his search marketing expertise in The Economist, Fortune & DM News as well as top Online Marketing books “Content Rules” and “Marketing in the Age of Google”. He is active on the social web with substantial communities on Facebook, Twitter and over 46,000 subscribers on his Online Marketing Blog. A sought after speaker, Odden regularly presents at industy conferences in New York, London & Hong Kong.
Back to September 8th Agenda