Accelerating Growth by Hacking Your Conversion Journey

In our tech-driven world, marketing strategies now must include budget and resources for A/B testing, viral loops, engineering as marketing solutions, and funnel optimization. I will show how any brand can implement viral loops and feedback mechanisms to create a conversion journey that is a self-sustaining marketing system.

Attendees will learn:

  • How to setup and test a viral loop.
  • How to measure viral coefficient.
  • 5 ways to create self-sustaining marketing systems that don’t require additional spend to convert customers once implemented.

Email & Conversion Intermediate B2B Marketing B2C Marketing
Location: Hope Ballroom A-C (Hilton Level 3) Date: September 6, 2017 Time: 2:50 pm - 3:35 pm Teju Owoye