Is your business vulnerable because your investment in high quality content yields lackluster results? Not sure how to break through the avalanche of competitive information? No problem!
We’ll show you how to fix those problems by tapping into the power of digital media to engage prospects with interactive content. According to Demand Metric Research interactive content yields 2x more conversions than static content. Wouldn’t your boss like that? This workshop will show you how to produce attention-getting interactive content that attracts, engages and supports prospects through the entire purchase process. Specifically, the course will teach you how to: make the case for interactive content, lay a solid foundation for interactive content, select the best of the 5 core types of interactive content to meet your audience’s needs, and plan optimal interactive content for your business.