How Innovative Brands Are Getting More Out of their Mobile Native Advertising Campaigns

This session provides actionable tips for brands to create more effective native advertising campaigns in partnership with publishers. Whether you’re entirely new to native advertising, making the leap from branded content, or just looking to get more out of your existing native spend, this session will give insights on how to maximizing the value of native ad partnerships.

Learn how to:

  • Set goals and manage expectations for native ads
  • Work more efficiently with publisher partners
  • How content should differ when hosted by a publisher
  • Where to look for native advertising story ideas

Mobile & eCommerce Intermediate B2B Marketing B2C Marketing
Location: BrightEdge Stage Date: September 7, 2017 Time: 10:00 am - 10:45 am Melanie Deziel