Carla Johnson photo Carla Johnson

Carla Johnson helps marketers unlock, nurture and strengthen their storytelling muscle so they can create delightful experiences for customers and employees. Through her consultancy, Type A Communications, she works as a trusted advisor to blue-chip brands such as She’s worked with companies such as American Express, Dell, Emerson and Motorola Solutions to establish open conversations and instill creative confidence as they tap into new ways of bringing their brand stories to life in fun and captivating ways. Carla is co-author of the book Experiences: The 7th Era of Marketing, which teaches marketers how to develop, manage and lead the creation of valuable experiences for their organizations. @CarlaJohnson
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