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While this may sound like an effort by the Dark Side to take control of your mind, it’s really a select group of content marketing experts here to help you take control of the minds of others. Just kidding about that last part…mostly. They are conversion experts, and they are here to help you, but it’s more about helping you turn prospects into happy customers using the force of content marketing. Take a look:
Ever wonder what’s going on inside people’s heads? This is your chance to find out. Take a wild ride through the world of neuromarketing and discover what motivates people, why you actually have three brains, and which one is really in charge. Here you’ll learn:
Ever have a leader ask you about content marketing ROI. Yeah, we’ve all been there. In this session, you’ll hear about a variety of tips and tools you can use from the top of the funnel all the way through so you’ll be ready to answer that question. Come to this session to learn:
Everyone talks about getting subscribers — except your boss. The boss wants customers. Come to this session to find out how, in a fast-moving and mobile-device-centered world, you can convert subscribers to customers. Your boss will smile. Here’s what you’ll learn:
Radical Conversion Results Through Content Marketing
Todd Wheatland and Lars Zander
Content conversion can be a fuzzy topic, unless you have a concrete example. In this session, you’ll hear from the CMO of a brand that’s transformed its marketing and sales approach through content. And they went further, by monetizing their own content and even providing content marketing strategy and execution services for their clients. Whoa. You’ll learn:
Please consider joining one or more of these great sessions at Content Marketing World 2016 as the content strikes back! And if you haven’t registered yet, there’s still time. Use the code CONVERSION100 to save $100 today! And the first five people to comment on this post will win an autographed poster at #CMWorld 2016!