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Content Experiences: A #CMWorld Twitter Chat with Randy Frisch

Are you asking the right questions when it comes to your content? How are your customers consuming it? How is it structured? Randy Frisch suggests we start thinking “content experiences.” The co-founder and CMO of Uberflip joined us on a recent #CMWorld Twitter chat to discuss why creating these experiences are valuable to marketers today.

What follow is a brief look at the Twitter chat. Check out our Twitter Moment to see more tweets from our discussion.

What is a content experience and why does it matter?

Marketing, operations, customer service, or someone else: Who in your organization should own the content experience?

What do you think? What are your thoughts on creating content experiences? Let us know in the comments below.

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