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Redefining Business Casual

For many of you (and us!), Content Marketing World will be the first in-person event or meeting you’ve been to in a long, long time. You might be trying to remember where your suitcase is and how early you should arrive at the airport. And then there’s the issue of what to wear?? After more than a year of working from home and dressing very casually, you might find yourself wondering what you wore to conferences in pre-Pandemic times!

Please feel free to dress comfortably for the conference. There’s no dress code this year – though we are eager to see you sport anything orange that you own. Temperatures in Cleveland at the end of September are usually pretty mild, but you may want a sweater for the evenings.

For our party at the Rock Hall on Wednesday, Sept. 29, we invite you to wear your favorite Zoom outfit – you know, the nice top or the button-down shirt that shows up on camera, but yoga pants, shorts, or pajama bottoms…fuzzy slippers?  There will be fun prizes for the best outfits! It’s going to be hard to beat Ann Handley, just saying! So, join us in our quest to learn, be comfortable, and have fun at Content Marketing World!

 


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