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Andy founded Imprint as a full-service content marketing agency in early 2013 after almost two decades in the custom content industry. His experience at American Express, GE Capital, Time, Inc., and Hearst and Dow Jones (as President and Publisher of the SmartMoney joint venture) provides him both a client and publisher perspective on content marketing. He has created successful, long-running content marketing programs that combine a deep understanding of customer behavior with creative talent. Just eight years old, Imprint has been nominated for Content Marketing Agency of the Year 15 times by four different organizations, winning three (including 2017 and 2020 in CMA’s Small Agency category). Andy served for a decade on the Board of The Content Council, the leading association of content marketing firms in North America and is one of the founders of Global Voices, a content marketing collective.