Dipanjan Chatterjee

Dipanjan is a Vice President and Principal Analyst at Forrester Research where he leads the branding practice. He writes about brand experiences that are fueled by the customer of the future, who is both defining and being defined by ever-expanding technology frontiers. Prior to Forrester, Dipanjan was a Senior Vice President at Y&R’s brand strategy practice, served as Chief Strategy Officer for a global boutique brand consultancy, and held a variety of strategy, marketing, product, and general management positions at Morgan Stanley, Booz & Co, Fedex Kinko’s and a Berkshire Hathaway-owned retailer. Dipanjan is a frequent key note speaker at global conferences, and is quoted in and contributes to outlets such as the New York Times, NPR, AdAge, Forbes, The Drum, and CMO.com. Dipanjan studied economics at Amherst College (BA magna cum laude, Phi Beta Kappa), and marketing and strategy at the University of Chicago’s Graduate School of Business (MBA). @dipanjantweet

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