Georgia helps brands, organizations and humans persistently move forward in order to stay relevant and compete. Through marketing transformation grounded in data-driven audience insights, she drives innovative ways to engage and foster positive consumer experiences that drive business results.
Georgia started her career in consumer marketing and moved quickly into the discipline of custom publishing building a specialized custom solutions team within Time Inc. and then going on to run a similar division within Meredith for eight years. In 2012, she took her direct marketing, publishing and client service acumen into more traditional content and brand agency environments. Throughout her broad agency experience—driving business development at MXM (now part of Accenture), running the New York office of Pace and contributing to the then start-up, Imprint—she’s led the strategy and execution for a diverse set of integrated content engagement programs. She’s supported clients such as Vans, Verizon, JPMC, BlueShield of CA, and Bank of America.
Georgia is currently applying her accumulated knowledge at Rauxa, nurturing a team of 20+ strategist as they fuel bold creative and drive results. Georgia sits on the board of HIMSS Media and serves as the Chief Communications Officer for New York Women in Communications (NYWICI). Her association with The Content Council has lasted over 15 years where she’s currently on the Board as Research Committee Chair. @bygeorgiagal