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In episode 221 of #ThisOldMarketing, Joe and Robert unpack Disney’s launch of Disney+, including first-day tech issues, adding 10 million users, and a huge stock market push to record levels.
Joe continues on into social media news including more privacy concerns for consumers, and changes on platforms that will affect marketers (and teenagers): Facebook is found to be “secretly” using the iPhone camera while their app is open and Instagram announces they won’t be showing the like count on posts any longer.
In rants and raves, Joe raves about His Dark Materials amazing usage of outdoor media and provides comment on how Generation Z might save print. Robert rants about Sharethrough’s EU office closing and provides commentary on Nielsen’s company split.
Listen in and let us know what you think!
This episode is sponsored by ContentTECH Summit, CMI’s content, technology and strategy event taking place in San Diego in April The best rates are available until 12/14/19, so register today!