The CMWorld team is working hard on the 2018 agenda.  Stay tuned!

Planned Tuesday Workshops:

• Video Marketing Makeover – Transforming boring case studies and testimonials into stories that inspire action
• How to Create a Documented Content Marketing Strategy
• Marketing Writing Master Class
• Influencer Marketing
• Email Marketing: What Works and What Doesn’t
• From 0 to 60: Building a Mature B2B Content Marketing Organization
• Search Engine Optimization
• Sales/Marketing Alignment
• Agency Workshop: A New Approach to New Business
• Content Distribution Strategies
• Analytics
• Interactive Content
• Testing – How to Make Smart Decisions that Lead to Conversions
• Create a Scalable Global Content Marketing Strategy in 7 Steps
• How to Use Artificial Intelligence to Build & Optimize Content
• How to Optimize, Socialize and Publicize B2B Content
• The Electric Campfire: How to Identify Engaging Stories Within Your Organization
• How to Succeed in Blogging

Planned 2018 Content Tracks:

• Demand Generation
• Keynote: Big Ideas
• Sales
• Email/Conversion
• Visual Storytelling
• Influencer Marketing
• Search & Data
• Future Trends
• Process & Workflow
• Tools & Technology
• Content Strategy
• ROI/Measurement
• Internal/Brand Communication
• Social Media
• Agency
• Writing
• Lead Generation
• Content Creation
• Analytics & Data
• Executive Track
• Content Distribution/Promotion
• Teams & Culture
• AI/Machine Learning
• Personal Skills

Please keep checking back for more info!