A core principles of content marketing is understanding your audience’s wants and needs. The more we learn , the more personal and relevant our content can be.
Jun 19
Since writing is a critical component to content marketing, it’s no surprise the #CMWorld community’s love of language, words, and usage runs as deep as their dislike for grammar pet peeves.
Jun 12
Many brands are turning to purpose-driven content marketing, hoping to retain customers and attract new ones.
Jun 05
LinkedIn Strategist, Creator, and Trainer Michaela Alexis discusses the best ways to leverage the platform to win business and land your dream job.
May 28
With new technology being introduced all the time,The CMWorld community shared the hot tools that make their content jobs easier.
May 21
Michelle Garrett discusses how public relations experts and marketers should tap into each other’s expertise and drive toward similar goals.
May 17
Amy Balliett believes visual content in important to marketers to get eyes on the content and to convert more customers.
May 08
Taylor Barbieri credits her success to hard work and the guidance of others. She joins the CMWorld community to discuss career advice for new graduates.
May 06
Content marketing works when you have the right people to implement it and that can mean a lot of things depending on your organization’s size.
Apr 24
Tod Cordill shared how Google Analytics can show us what worked, what didn’t, and how that information can be used to better your content marketing efforts.
Apr 18