Ali Orlando Wert & Emily Peet-Lukes
If Your Audience Could Talk Back: How AI Can Research, Validate, and Refine Your Content
Ali and Emily reveal how to use AI to deepen audience understanding, validate messaging, and create more human, emotionally intelligent content through practical demos and a ready-to-use framework.
Brianna Doe
You’re Doing It Wrong and It’s Costing You: A Smarter Way to Work with Creators
Brianna shares a practical approach to influencer marketing that ties creator partnerships to real business goals and measurable pipeline impact.
Erin Darling
The Personalization Payoff: Loyalty Lessons from the Skies
Discover how American Airlines is mastering personalized marketing to drive deeper engagement, retention, and long-term loyalty.
Dale Bertrand
Zero-Click SEO: Conversion Strategies for Both AI and Traditional Search
Win conversions in a zero click world by creating AI resistant SEO strategies that attract ready to buy audiences and prove organic ROI.
Beverly Jackson
The Last Differentiator: Storytelling in the Age of AI
Storytelling remains the ultimate differentiator in the age of AI and how brands can use technology to scale content.